Smallcase Review – 2021 | Portfolio Charges, Pros & Cons

SmallCase, what does it do exactly?

Why do you need it? To answer all your questions.

I have done this SmallCase review.

Since its launch, SmallCase has become one of my favorite equity investing product like many traders.

If you’re new to the stock market then this is the ideal way for you to start investing.

What is SmallCase exactly?

Smallcase is more like shopping for fruits in a market. Let’s say, I wanna pick fruits for my house. I won’t always pick oranges or mangoes right. I will pick a few oranges, a few apples, and some mangoes as well if I like them. I will basically create a basket according to my needs and preference.

That’s exactly how SmallCase works.

It is basically a portfolio (Basket) of stocks or exchange-traded funds (ETF’s) which represent a specific theme. These baskets are curated by stock market experts. I can buy a readymade portfolio or even curate my own basket and others can buy into it.

Don’t confuse Smallcase with mutual funds as smallcase does not hold your stocks. They are into your Demat account and you can track how they are performing at any time from anywhere.

You can also earn handsome dividends on these stocks which is an added advantage.

Why is it ideal to go for SmallCases over Direct buying of Stocks?

Smallcase Review

A wide portfolio protects against market volatility.

It turns out that investing in a stock portfolio is more profitable as compared to investing in a couple of stocks directly.

Smallcases allow you to diversify the market segments. Not only can you benefit from the advantages of different stocks, but you can also use your smallacse investment portfolio to protect yourself from the disadvantages of specific stocks.

As you all know, the stock market is very volatile and smallcases reduce that volatility to a great extent.

2. Strategy and Theme based investing

Direct investors monitor the news and buy equities of businesses, which they feel are going to perform well.

It can be readily done if the investment is in individual equities, but not if I follow a specific topic or an investment strategy. It will be very hectic for me to follow news and updates for more than 10-15 different equities. 

Here, comes the role of smallcase. It enables you to invest in ready-made topics and investment strategies established by qualified specialists from SEBI

3. Thoroughly researched and analyzed by SEBI licensed experts.

Trust, me I know the trouble a person goes through in doing the fundamental and technical analysis.

All the hard work of fundamental analysis that an investor has to do before investing is not easy. Moreover, it’s a resource-consuming practice

In smallcase, a team of SEBI licensed professionals do all the work for you and pass the selected stocks through stringent proprietary filters and make sure you only receive the best basket of stocks.

Key Features of SmallCase

1. Rebalancing : 

Rebalancing feature

Rebalancing is re-evaluating a small case’s stocks and Exchange Traded Funds to make sure that the underlying initial idea is still reflected.

Account fundamental factors, corporate updates, etc. are taken into consideration while reviewing. These are then used to limit correct inventories/ETFs & their respective weightage.

All this is done by expert individuals licensed by SEBI.

2. Share your created SmallCase : 

Smallcase sharing feature

This is an application-only function, where I can use social media sites to share my smallcases. As always, I will get full freedom to alter the components and weights of stocks/ETFs according to my requirements.

3. Case by Case feature : 

Case by case feature

Case by case feature is an education initiative by smallcase. It is a collection of various video modules. Each module contains an investment idea, key financial ideas around it, and instructions on how to use these concepts to build a portfolio. Each of these modules is curated by experts in the respective field.

4. Find Your smallcase :

FInd your smallcase

Although the idea of having several smallcases to explore is amazing. However, It becomes overwhelming for new customers to choose from so many options and thus leads to anxiety and indecisions. 

So to tackle this issue, smallcase has introduced the find your smallcase feature. It helps to select the best smallcase for its customers. 

Wanna know how it works? 

  1. It will first assist you in establishing a solid basis (core), which is the most essential component of your portfolio.
  1. After you’ve laid the groundwork, it will assist you in adding more relevant investments to the portfolio that are necessary to establish the proper risk/return balance.

5. Smallcase Publisher platform : 

Publisher platform

The Publisher Platform is designed for licensed professionals, both individuals as well as firms to provide stock and Exchange Traded Fund based portfolio advice to the smallcase clients.

The platform allows two things which are :

  • Showcase – This allows publishers to create and publish their study with a dedicated micro site. customers are able to view small cases with every historical performance, Compounded Annual Growth rate, daily value changes, connected news, and by considering all this data, they can invest with their current broker.
  • Update – Publishers may also re-evaluate or modify their smallcases.  All investors holding this small case will automatically receive a rebalancing update via an e-mail. they can make the changes just with a single click if they desire.

Smallcase in Numbers

Types of Portfolios that Smallcase offers

1. All-Weather Investing ( Low volatility )

(An investment for all situations of the market)

All weather portfolio

This portfolio takes an approach that guarantees that your assets are beneficial in both good and bad times of the market. This is a long-term investing plan you may employ in the coming years to book profits.

It is the perfect smallcase for every market condition. Your investment will neither sink too much nor will it soar to very high heights. It will be steady and will help you meet your long-term investment goal.

  • This portfolio invests in Equity, Gold, and Debt.
  • This smallcase is rebalanced from time to time to minimize the market risks and earn higher returns. 

2. Top 100 Stocks ( Mid Volatility )

Top 100 Stocks

This smallcase has equities from the Top 100 companies as per the market cap.

The 50 companies are selected using Nippon India ETF Nifty Bees and for the other half, Nippon India ETF Junior Bees is used.

  • Large-cap companies are well established and stable, the chances of these companies going downhill are very low.
  • Adding the stocks of these companies increases the stability of the portfolio.
  • This smallcase is suitable for long-term investing.

3. Value and Momentum ( High volatility )

Value and Momentum

 A value mix and a dynamic mix might be excellent in terms of investments in stocks.

  • This smallacse contains equities from undervalued companies. These companies are as compared to their peers but are attracting people’s attention.
  • These equities from these companies have also booked some higher profits in recent times.

Invest in this smallcase for getting higher returns, but note that its volatility is higher.

Many other smallcases are available to choose from. There is a smallcase for everyone. If you don’t like a specific smallcase fully, you can make changes to an existing one to suit your needs.

Brokers associated with Smallcase


Smallcase works with many popular brokers in the country. Below is the full list of them.

  • Zerodha 
  • 5 Paisa
  • Angel Broking
  • HDFC Securities
  • Kotak Securities
  • Axis Direct
  • Upstox
  • IIFL Securities
  • Motilal Oswal
  • Alice Blue
  • Trustline
  • Edelweiss

When you purchase a smallcase, your purchase amount is deducted from your bank account and the equities are deposited in your Demat account.

Smallcase charges

A single time pay is subjected for buying “Free to access” smallcases

For eg. 

Smallcases for All Weather Investing and Smart Beta: GST + Rs 50.

For others (theme based / sectoral /model based, equity & gold) : GST + Rs 100.

As for the paid smallcases, You need to pay the extra amount decided by the curator of the smallcase that you are purchasing.

Taxes and other charges that are associated with transactions of Equities are also charged. For e.g  Short Term Capital Gains Tax etc.

Charges that are associated with your Broker will be charged. They all differ with each broker.

NO fee is charged for the below changes :

  1. Rebalancing the portfolio
  2. SIPs
  3. Re investments 

How to use Smallcase?

  • Visit the official website of Smallcase and login using your broker’s credentials. If you don’t have a Demat account yet, read out Best Demat accounts guide and sign up with any broker according for your preference.
  • Once you’re in, you can choose from a wide variety of smallcases. 
  • After you’ve selected a portfolio, you’ll be able to see the proportion of equities that are included in it. You can customize the portfolio by adding or removing equities according to your needs.
  • Once you’ve finalized the portfolio. You’ll be given its value based on the weightage and current rate of the included equities. Pay the amount and the broker will buy those selected stocks into your Demat account.

Frequently Asked Questions about Smallcase

Q1. Who manages smallcases?

Ans: SEBI-certified professionals manage smallcases.

Q2. What is the cost of buying a smallcase ?

Ans: A single time pay is subjected for buying “Free to access” smallcases

For eg :

Smallcases for All Weather Investing and Smart Beta: GST + Rs 50.

For others (theme based / sectoral /model based, equity & gold) : GST + Rs 100.

As for the paid smallcases, You need to pay the extra amount decided by the curator of the smallcase that you are purchasing.

Q3. How is a smallcase different from a mutual fund?

Ans: smallacase does not hold your stocks, they are into your Demat account and you can track how they are performing at any time from anywhere. On the other hand, the mutual fund portfolio is updated every month.

Q4. Is there a lock in period in smallcases?

Ans: As you’re buying equities, there is no lock-in period in smallcases. You can sell them at any time during the marketing hours from your Demat account.

Q5. Can I create my own smallcase?

Ans: Yes, you can create your own smallcase and even invite other people to buy into your creation 

Q6 When can I exit a smallcase?

Ans: As I earlier mentioned, there is no lock-in period for smallcases, you can exit from any smallcase fully or partially anytime during the marketing hours.

Q7. Are smallcases tax free?

Ans: If you sell your smallcase before 12 months of holding, you will have to pay a short-term capital gains tax at the rate of 15% on the profits made (not applicable on losses).

Final Thoughts

Smallcases are best if you are going for a long-term investment. You need to choose a smallcase that suits your needs the best and let the curators do their job.

Also if you’re someone who wants to build a portfolio but doesn’t want to invest your time and resources then smallcases are the perfect choice for you.

They are often compared to mutual funds, but they are different. You can monitor your smallcase whenever you want and sell it whenever you see please during market hours. Unlike Mutual funds, smallcases are also customizable.

Overall, it’s a good way to invest but remember every investment is subjected to market risk. Do your research well before choosing any way to invest.

Happy Investing 🙂

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